{"id":483,"date":"2010-01-22T16:25:54","date_gmt":"2010-01-22T20:25:54","guid":{"rendered":"http:\/\/www.whoisgregg.com\/blog\/?p=483"},"modified":"2010-01-22T16:41:30","modified_gmt":"2010-01-22T20:41:30","slug":"new-from-google-less-traffic","status":"publish","type":"post","link":"http:\/\/www.whoisgregg.com\/blog\/2010\/01\/new-from-google-less-traffic\/","title":{"rendered":"New from Google: LessTraffic\u2122"},"content":{"rendered":"<p>From the <a href=\"http:\/\/googleblog.blogspot.com\/2010\/01\/understanding-web-to-make-search-more.html\">Google Blog<\/a>:<\/p>\n<blockquote>\n<p><strong>Answer highlighting in search results<\/strong><\/p>\n<p>Consider the example, [empire state height]. With today&#8217;s improvements, the answer \u20141250 ft, or 381 m \u2014 is highlighted right in the search result:<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-484\" title=\"Google Answer Highlighting\" src=\"http:\/\/www.whoisgregg.com\/blog\/wp-content\/uploads\/2010\/01\/rs2.png\" alt=\"Google Answer Highlighting\" width=\"555\" height=\"88\" srcset=\"http:\/\/www.whoisgregg.com\/blog\/wp-content\/uploads\/2010\/01\/rs2.png 555w, http:\/\/www.whoisgregg.com\/blog\/wp-content\/uploads\/2010\/01\/rs2-300x47.png 300w\" sizes=\"(max-width: 555px) 100vw, 555px\" \/><\/p><\/blockquote>\n<p>This <em>might<\/em> be cool for Wikipedia, but it <em>totally screws<\/em> every other website owner.<\/p>\n<p>If you have a website that deals with anything Google&#8217;s algorithm has decided is a &#8220;fact&#8221; then watch out, your traffic is about to drop. Google&#8217;s destroyed a lot of niche online markets but this is a broad attack against all sites.<\/p>\n<p>The future of this feature is that you never have to leave Google at all.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>From the Google Blog: Answer highlighting in search results Consider the example, [empire state height]. With today&#8217;s improvements, the answer \u20141250 ft, or 381 m \u2014 is highlighted right in the search result: This might be cool for Wikipedia, but it totally screws every other website owner. If you have a website that deals with&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[7,4,5,10],"tags":[],"_links":{"self":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/posts\/483"}],"collection":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/comments?post=483"}],"version-history":[{"count":17,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/posts\/483\/revisions"}],"predecessor-version":[{"id":501,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/posts\/483\/revisions\/501"}],"wp:attachment":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/media?parent=483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/categories?post=483"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/tags?post=483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}