{"id":54,"date":"2007-02-05T15:57:48","date_gmt":"2007-02-05T19:57:48","guid":{"rendered":"http:\/\/whoisgregg.com\/blog\/2007\/02\/usa-today-serps.html"},"modified":"2007-02-05T15:57:48","modified_gmt":"2007-02-05T19:57:48","slug":"usa-today-serps","status":"publish","type":"post","link":"http:\/\/www.whoisgregg.com\/blog\/2007\/02\/usa-today-serps\/","title":{"rendered":"USA Today SERPs"},"content":{"rendered":"

It amazes me to see search pages that so marginalize the actual results. In this example, USA Today’s “web search” (actually powered by Yahoo) takes the cake by allocating a mere 659×101 tall area for the results, assuming a window size of 1024×768. That’s 66,559 out of the 786,432 pixels on the page or just under 8.5% of the real estate.<\/p>\n

So, a visitor searching for [custom t-shirts](http:\/\/search.usatoday.com\/search\/yahoo\/search.aspx?kw=site%3Agetyourshirts.com+custom+t-shirts) is going to see a page like this (I’ve highlighted where the organic SERPs show up):<\/p>\n

\"USA<\/p>\n

I prefer a search engine result page that is simple and puts the results first. Here’s the site search at GetYourShirts.com for the same [t-shirt query](http:\/\/www.getyourshirts.com\/search\/custom+t-shirts-1.html). Of course, we won’t get into a discussion comparing the quality of the results. ;)<\/p>\n

\"GetYourShirts.com<\/p>\n","protected":false},"excerpt":{"rendered":"

It amazes me to see search pages that so marginalize the actual results. In this example, USA Today’s “web search” (actually powered by Yahoo) takes the cake by allocating a mere 659×101 tall area for the results, assuming a window size of 1024×768. That’s 66,559 out of the 786,432 pixels on the page or just…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4,10],"tags":[],"_links":{"self":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/posts\/54"}],"collection":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/comments?post=54"}],"version-history":[{"count":0,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/posts\/54\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/media?parent=54"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/categories?post=54"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.whoisgregg.com\/blog\/wp-json\/wp\/v2\/tags?post=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}