Gregg Hilferding


This Is Long Overdue.

I've made some additions to my /etc/hosts file:

66.135.33.106 gizmodo.com
66.135.33.106 experts-exchange.com
66.135.33.106 techcrunch.com

I already avoid reading these sites since I dislike their business practices. But search engines I use and people I know keep linking to these sites despite my opinions. ;)

When I click those links without realizing the destination, I twinge imagining that I've contributed even 1¢ to any of these sites by loading a CPM ad.

Never again.

Published by Gregg Hilferding on April 29th, 2010 at 7:19 pm. Filed under Signal, Webmaster4 Comments

First Kiva, Now Kickstarter.

Group-financing for art projects. And, most of them have a cool reward for different levels of support! Here are the projects I'm backing to get started. If they all get funded, I'll get the following rewards:

  • Thank-You card and i3 Detroit sticker
  • Handmade postcard
  • Exclusive Akimenko Meats Cookbook

Between this and my Kiva loans, I think I'll always be able to put my disposable income to good use. :)

Published by Gregg Hilferding on March 26th, 2010 at 10:00 am. Filed under SignalNo Comments

New From Google: LessTraffic™

From the Google Blog:

Answer highlighting in search results

Consider the example, [empire state height]. With today's improvements, the answer —1250 ft, or 381 m — is highlighted right in the search result:

Google Answer Highlighting

This might be cool for Wikipedia, but it totally screws every other website owner.

If you have a website that deals with anything Google's algorithm has decided is a "fact" then watch out, your traffic is about to drop. Google's destroyed a lot of niche online markets but this is a broad attack against all sites.

The future of this feature is that you never have to leave Google at all.

Published by Gregg Hilferding on January 22nd, 2010 at 4:25 pm. Filed under Google, SEO, Search, SignalNo Comments

Micro-Lending to Change the World

Back in January I helped make a loan to Nosirova Uguljon so that she could buy a greater range of goods for her childrens' clothing business. Nosirova's business is in Kanibadam, Tajikistan. (Tajikistan is the poorest of the former Soviet republics.) Her daughter helps with the business:

Nosirova Uguljon's Daughter

Nosirova Uguljon's Daughter

Entrepreneurs like Nosirova are the key to building the economy in poverty stricken areas like Tajikistan. Plus, her daughter represents a better future for their family and community. Although the total loan amount was $1,200, it only took $25 of my money to help support this business. I was able to join with 37 other lenders to support Nosirova's business through the microfinance site, Kiva.

Alice Indangasi Shabola

Alice Indangasi Shabola

She's already paid back her loan and I've turned around the $25 and loaned it to Alice Indangasi Shabola for her clothing business in Kenya. That $25 now represents $50 of economic impact to businesses in developing countries. When Alice pays back her loan, I'll loan that money out again to yet another business. You can see what kind of long-term effect just $25 can have on Kiva.

Of course, once you've made one loan, you want to make more. :) Here's my lending page on Kiva showing all the loans I've made.

I hope you'll find $25 to loan through Kiva and have a real impact decreasing poverty around the world.

Published by Gregg Hilferding on January 2nd, 2010 at 7:33 pm. Filed under SignalNo Comments